Menu and pricing

Menu, prices and margin: which dishes are worth suggesting, when a higher ticket does not leave more money, and what a QR menu does and does not do.

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    Revenue per Cover vs Profit per Cover: When a Higher Ticket Medio Still Loses Money

    The till tells you what guests paid, not what you kept. Here is a one-page margin check on your most-suggested items, and why the big-ticket upgrade is often the weakest sale on the menu.

To see how this fits your own floor, start with the self-check. Self-check

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